Red Swan backs bold founders reshaping culture, technology, and systems - fueled by grit and grounded in personal experience. 💫
All-in-one childcare management brightwheel
Vertical farming & agriculture Bowery Farming
The future of money Coinbase
Create universal native Apps Expo
Retirement for small business Guideline
Quality men's grooming Harry's
Simple, secure identity verification ID.me
Modern investment management Juniper Square
Virtual Tour Software Matterport
Health insurance that makes sense Oscar
Interactive entertainment & gaming Scopely
Discover Events You Love SeatGeek
Digital Mortgage Closings Snapdocs
CRE Software Solutions VTS
Modern eyewear Warby Parker
Red Swans are great companies most of us never saw coming.
They are built differently. Once seen, they can’t be unseen.
They are built by entrepreneurs who create joy for their customers, provide meaning to their employees, and scare their shareholders by passing on premature acquisition offers.
When: As early as possible - we aim to be the founder’s first outside capital
Size: $500k+ at Pre-Seed, $1M+ at Seed, reserves for follow-on
Extra Credit: Internal momentum via flywheel effects, network effects, B2B2C sales and product-led growth
